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Regards from Douglas Adams
The 2010 FIFA World Cup is expected to be the most-watched television event in history. Hundreds of broadcasters, representing about 70 countries, are transmitting the Cup to a cumulative TV audience that is predicted by FIFA officals to reach more than 26 billion people.
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However, the same event which saw the disastrous failure of one science in its infancy also witnessed the apotheosis of another. It was conclusively proven that more people watched the tri-d coverage of the launch than actually existed at the time, and this has now been recognized as the greatest achievement ever in the science of audience research.
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However, the same event which saw the disastrous failure of one science in its infancy also witnessed the apotheosis of another. It was conclusively proven that more people watched the tri-d coverage of the launch than actually existed at the time, and this has now been recognized as the greatest achievement ever in the science of audience research.